Curating the right mix of tenants as a commercial property owner can transform a great space into a valuable cultural experience for the people within that space. The centrality of people to the workplace has become a much talked about topic within the commercial real estate industry. Savvy property owners, in a bid to stand out in the real estate landscape, are filling their buildings with likeminded businesses that can leverage each other at a business level, together with the right blend of retail and hospitality amenities. The result is a space that not only provides the day to day services tenants require, from food outlets to dry cleaning services, but also a carefully curated mix of office tenants that can provide professional services to each other. SPACE AS A SERVICE Curating the right mix of tenants as a commercial property owner can transform a great space into a valuable cultural experience for the people within that space. The centrality of people to the workplace has become a much talked about topic within the commercial real estate industry. Savvy property owners, in a bid to stand out in the real estate landscape, are filling their buildings with likeminded businesses that can leverage each other at a business level, together with the right blend of retail and hospitality amenities. The result is a space that not only provides the day to day services tenants require, from food outlets to dry cleaning services, but also a carefully curated mix of office tenants that can provide professional services to each other. How are buildings achieving a strong tenant mix? In the push for buildings to become smarter and more environmentally friendly, commercial property owners began shifting their focus to the experience of the tenants, as opposed to the traditional focus on appearance and address. Diversity in offerings and people has become the new benchmark for buildings wanting to attract the right tenants. Larger buildings have looked to the co-working space model which, aside from offering flexibility, creates an environment of diverse talent and personalities that can benefit from each other under the one roof. Property owners don’t want to fill their entire building with one service, like lawyers or accountants. Rather, they will try to add businesses that can turn into clients, bring clients, or offer that additional service needed to enhance the offering of their existing tenants. Aside from the business value, the right mix of tenants will enhance the cultural experience of the building, with tenants that share common values and wish to make a similar impact on their people, clients and the wider community. An alignment of values will result in greater collaboration among tenants, but will also add value to the property’s brand. So space becomes a service and the property owner/developer becomes an enabler of business development, fostering the relationships that help businesses to succeed. The new working landscape celebrates people and the future of commercial real estate focuses less on the walls themselves and more on the workers within them. Curating the right tenant mix reflects the experiential aspect of real estate that can truly help businesses flourish and succeed within their buildings. Contact us today to discover how we can unearth the potential of your space.
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